Complore.com, a premier MBA preparation portal has tied up with UPto75.com, one of India’s leading deal aggregators, to enjoy the benefits of synergistic growth through cross promotion on each other’s sites. By this tie up the two non-competing sites would benefit significantly since their target market is similar.
The portal addresses a young generation that between 20-25 years old, is computer savvy and is already clued into the benefits of online learning and online commerce – a segment that would readily appreciate the benefits of using a deal aggregator site like Upto75.com to aid them in making considered shopping decisions.
UPto75.com is one of India’s largest deal aggregators with presence in all the major cities in India. The site aggregates all the deals, sales, offers and discounts offered by retail outlets to their clientele, and thereby provides buyers and sellers a cost effective, fast and easy-to-use option. With rapid growth in online users, the role of UPto75.com is likely to increase manifold.
The tie-up between Complore.com and UPto75.com is another way of using the highly flexible and cost effective online medium. This provides both users and buyer segments greater penetration in terms of brand equity.